— PROJECT NAME
Viasat 'Above the Noise'
— ROLE
Senior Scriptwriter
— ASSETS
Podcast, Social, YouTube
The brief – Following the viral success of the first season of Viasat’s ‘Above the Noise’ podcast, it was time to select new trailblazing influencers for season two. Working closely with Ogilvy’s influencer team, we chose three leading names from the sports, business and aviation worlds.
The solution – With our influencers secured, I set about writing scripts and questions that would tease out engaging content for the series podcasts and social campaign as well as an Above the Noise landing page refresh.